Genpact Digital Marketing Jobs in Bangalore Freshers is a global professional services company that was established in 1997 as a division within General Electric (GE). With its headquarters in New York, Genpact turned into a separate company in 2005 and has subsequently spread its presence all over the world, employing more than 115,000 professionals in more than 30 countries. The company is working on the issues of digital transformation, business process management, analytics, finance, supply chain, risk management, and IT services.
Highlights
- Positions :- Genpact Digital Marketing Jobs in Bangalore Freshers
- Company :- Genpact
- Experience :- 2 – 4 Years
- Qualifications :- Any Graduation
- Location :- Bangalore
- Salary :- Not Disclosed
- Employment Type :- Full Time Permanent
About Company
In India, Genpact is located in the cities of Bangalore, Hyderabad, Gurgaon, and Kolkata where it has a very strong presence and is offering advanced opportunities for freshers and professionals. Genpact has created a need for digital marketing professionals by its emphasis on technology-led business solutions.
Digital marketing at Genpact means the use of internet platforms, data analysis, and innovative strategies to help worldwide clients to increase their brand visibility, to ignite customer engagement and to reach business growth. Training for freshers at Genpact is well-organized and the association provides exposure to live projects, thus making it an ideal takeoff point for a digital marketing career.
Job Description : Genpact Digital Marketing Jobs in Bangalore Freshers
The Genpact Digital Marketing Jobs in Bangalore for Freshers are the positions of a graduate who is willing to start their career in the rapidly increasing field of online marketing. As a Digital Marketing Associate/Executive, the candidates will be tasked with the responsibilities of supporting marketing campaigns, analyzing digital trends, and implementing the strategies through various online platforms.
Some of the key areas of work include:
- Managing social media accounts (LinkedIn, Instagram, Twitter, etc.).
- Supporting Search Engine Optimization (SEO) and Search Engine Marketing (SEM).
- Producing, planning and enhancing the written of blogs, websites, and advertising.
- Measuring performance with the help of analytics tools (Google Analytics, etc.).
- Taking part in email marketing campaigns and branding activities online.
- This position is for freshers who are interested in marketing, content creation, or data analytics.
Benefits Working at Genpact Digital Marketing Jobs in Bangalore Freshers
Freshers working in Genpact’s digital marketing department are given the following benefits:
1. Competitive Salary Packages: Besides basic pay attractive with performance bonuses.
2. Structured Training: Practical exercise training in digital tools, SEO, analytics, and content management.
3. Work-Life Balance: Employee-friendly culture with flexible working hours.
4. Career Growth: The company offers promotions on the basis of performance into higher marketing or consulting positions.
5. Exposure to Global Clients: Collaborate with international brands and work on real-time projects.
6. Employee Benefits: Health insurance, provident fund, and wellness programs.
7. Skill Development: The access to online courses and certification are given to employees.
Key Responsibilities
As a fresher in the digital marketing team at Genpact, you may be responsible for the following duties on a daily basis:
- Social Media Marketing: Create, publish, and monitor content on social media platforms.
- SEO/SEM: Work with the team to increase site visibility through both SEO and paid strategies.
- Content Support: Write blogs, ad copies, or promotional materials.
- Campaign Management: Help with the setup and management of online ad campaigns (Google Ads, Facebook Ads, etc.).
- Analytics & Reporting: Keep track of KPIs, create performance reports, and offer ideas on how to improve.
- Collaboration: Connect with the design, content, and tech teams to help deliver impactful campaigns.
- Client Support: Implement personalized digital strategies for global clients with my help.
Eligibility Criteria : Genpact Digital Marketing Jobs
For Genpact Digital Marketing Jobs, the candidates must fulfill the criteria below:
Educational Qualification:
- Graduation in Marketing, Business Administration, Mass Communication, or related fields.
- Students from IT, Commerce, and Arts background who are familiar with the concept of digital marketing are also eligible.
Skills Required:
- Good communication and writing skills.
- Basic knowledge of SEO, SEM, and digital platforms.
- The candidate should know the use of tools like Google Analytics, Google Ads, MS Excel (preferred).
- Need to be creative and have the ability to analyze logically.
Experience:
- New graduates who have done relevant academic projects or internships are given permission to apply.
- It will be an added advantage if he/she has the prior certification in digital marketing.
Other Requirements:
- The candidate must be ready to learn and adapt quickly.
- The candidate must have the ability to work in teams and meet deadlines.
FAQs About Genpact Digital Marketing Jobs in Bangalore Freshers
1. Does Genpact hire freshers for digital marketing roles?
Yes, Genpact actively hires fresh graduates for entry-level digital marketing positions in Bangalore.
2. What is the average salary for freshers in Genpact’s digital marketing team?
A fresher can earn an amount ranging from ₹3 LPA to ₹4.5 LPA according to his/her skills and the position.
3. Do I need a digital marketing certification to apply?
It is not mandatory, but if you have certifications in SEO, Google Ads, or social media marketing, it will be easier for you to get a job.
4. Is prior work experience required Genpact Digital Marketing Jobs?
No, freshers are encouraged to apply. Genpact provides training to new hires.
5. What are the working hours for digital marketing roles?
Genpact usually follows flexible shifts, but candidates should be open to working with global teams across time zones.
Conclusion
One of the hottest job opportunities for a graduate to build a career in the fast-growing online marketing field is the digital marketing position at Genpact. With well-organized training, the exposure to international clients, and skill development opportunities, Genpact prepares freshers to excel in the digital era.
For students and graduates having a passion for creativity, data analytics, and online branding, a career with Genpact in Bangalore is the right place to start. By combining global exposure, strong mentorship, and career growth opportunities, Genpact ensures freshers have the tools they need to succeed in the competitive digital marketing field.
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